TA Today : A New Introduction to Transactional Analysis
    Ian Stewart & Van Joines

    TA Today : A New Introduction to Transactional Analysis

    Reference: Psychology
    E£235.00
    Tax excluded

    Description (from the book's back cover, first edition): TRANSACTIONAL ANALYSIS (TA) is a model for understanding human personality, relationships and communication. It was first developed by the late Eric Berne, MD. TA sprang to worldwide fame in the 1960s and '70s through the publication of best-selling books like Games People Play, I'm OK - You're OK and Born To Win...

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    Description (from the book's back cover, first edition): TRANSACTIONAL ANALYSIS (TA) is a model for understanding human personality, relationships and communication. It was first developed by the late Eric Berne, MD. TA sprang to worldwide fame in the 1960s and '70s through the publication of best-selling books like Games People Play, I'm OK - You're OK and Born To Win. Since then, TA has continued to grow. Theory has been expanded, reappraised and tested by observation. In the years since Berne's death in 1970, TA practitioners have introduced new concepts and techniques that are now at the very heart of the discipline. TA has long since outgrown its media image as a "pop psychology". Instead it has gained international recognition as a professional approach, aiding effectiveness in fields as diverse as psychotherapy, counseling, education, communications and management training. In this book, Ian Stewart and Vann Joines introduce you to the power of TODAY'S transactional analysis. They present the ideas of current TA in straightforward, readable language, with a wealth of illustrative examples. TA TODAY is equally suitable for self-directed learning or as background reading for college courses. It gives full coverage of the syllabus for the ITAA official "101" basic examination.

    Product Details

    97 Items

    Data sheet

    ISBN
    978-977-384-248-8
    Author
    Ian Stewart & Van Joines
    Translator
    Maryana Katkout
    Original Language
    English
    Language
    Arabic (Translated)
    Format
    Paperback
    Publishing House
    Maktabet Dar El Kalema Publishing House
    Number of Pages
    364
    Product Dimensions
    23.3×16×1.8 cm
    Product Weight
    546gm

    Specific References

    ISBN
    9789773842488
    UPC
    978977384248

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